The Presenter’s Mindset
Our mental approach to our activities determines our success. We know this in sports and in business, but when it comes to speaking in public, we somehow manage to forget this vital point.
We know we have to make a presentation, so we get straight into the details and logistics, without spending even a moment on our proper mindset for the activity. Given we are putting our personal and professional brand out there for all to see, you would recognise this was a fairly important opportunity to get it right.
The mindset game is a critical one, especially if we are nervous about giving presentations. Confidence is paired with credibility in the presentation game and we have to exude both. We may be very unsure, nervous, even petrified but we must never show that side to our audience. Hesitation kills the message delivery and therefore the impact.
Often we think that our wondrous content will carry the day, that we can be hopeless presenters, but somehow it won't matter. There are few subjects where we are the font of all knowledge and therefore everyone else has to put up with our ineptitude.
Normally, we are competing for the attention of our audience. Social media has made a hell for presenters because within two seconds our audience can escape to any number of other more interesting worlds. People are becoming used to multi-tasking, reading their Facebook feed, while they are doing something else like listening to us.
We need to have a powerful faculty to compete with the wonders of the Internet. A big part of our appeal is our message’s worth and the delivery of that worth. Both are required. To get the right combination, we need to sell that we are confident in what we're saying and our content is valuable. This means we are able to deliver the talk without having to read the text. We can talk to key points in front of us or up on the screen. This is different from burying your head in text notes and not engaging your audience. To have the confidence to work the room while speaking, means you have to know the content. You created it or adjusted what someone else put together for you.
Start with a powerful opening, including the key message captured in your conclusion. Isolate out 3-5 key points so make your argument and support them with evidence. Design both your first close and your second close for after the Q&A.
You have managed your schedule well, so that there has been ample opportunity to practice the delivery. People who are spending all their time on the making the slides
forget they have to rehearse the delivery for an audience. They usually prefer to practice on their audiences, then wonder why the whole thing was very flat with no engagement of their audience.
In the weeks leading up to the talk we are the thinking about what we want to say and how we might say it, we are combing the media and books for juicy quotes and examples to back up what we are saying. We are playing it out in our mind's eye. During this mental imagining, we see ourselves as very confident and successful - we are predicting our success by seeing it before we even do it. We are seeing the audience nodding and agreeing with what we say. We can see ourselves enjoying the moment and feel in full control.
When we have rehearsed, we know the timing, the cadence of the talk. We know where to pause, which words to hit harder than other to emphasize our key points. We are confident on the flow of our talk and with this knowledge we can now relax and enjoy the process rather than dreading it.
Action Steps
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About The Author
Dr. Greg Story: President, Dale Carnegie Training Japan
In the course of his career Dr. Greg Story has moved from the academic world, to consulting, investments, trade representation, international diplomacy, retail banking and people development. Growing up in Brisbane, Australia he never imagined he would have a Ph.D. in Japanese decision-making and become a 30 year veteran of Japan.
A committed lifelong learner, through his published articles in the American, British and European Chamber journals, his videos and podcasts “THE Leadership Japan Series”, THE Sales Japan Series and THE Presentations Japan Series, he is a thought leader in the four critical areas for business people: leadership, communication, sales and presentations. Dr. Story is a popular keynote speaker, executive coach and trainer.
Since 1971, he has been a disciple of traditional Shitoryu Karate and is currently a 6th Dan. Bunbu Ryodo (文武両道-both pen & sword) is his mantra and he applies martial art philosophies and strategies to business.